Meeting attendees should plan on staying at The Hard Rock Hotel to ensure West Coast LBMA meets its hotel contract requirements. ROOM BLOCK CLOSES SEPTEMBER 26! The Hard Rock Hotel is located in the Gaslamp Quarter and is known for its music-infused amenities and proximity to attractions like Petco Park and the San Diego Convention Center. The hotel also features a rooftop pool deck, a lively nightlife scene, and the ability to borrow guitars during your stay.