UFBF Campaign School
UFBF Campaign School
Campaign School is open to anyone who wants to run for public office. If you are looking for a place to get started, this is it!
October 27 - 28, 2025  ·  Utah Farm Bureau Federation

This is open to anyone who wants to run for public office - from local school boards and city councils to County Commissions, the State Legislature, or Congressional campaigns. If you're looking for a place to get started, this is it! This practical, hands-on workshop will be taught by the American Farm Bureau Policy team, who has been recognized throughout the country for this program. Learn everything you need to know on how to structure and organize a successful political campaign. This school has been creating successful candidates for decades and has a national 78% success rate.

The class will go from approximately 9-5 on October 27 and 8-2 on October 28 at the Utah Farm Bureau office in Sandy. Through a series of case studies, videos, and an interactive campaign simulation, participants will learn how to evaluate their candidacy & the electorate, how to clarify and focus on campaign issues, how to manage campaign finances & activities, how to create an effective campaign organization and manage volunteers, and creating an overall campaign strategy that leads to victory. The seminar does not focus on rural or Farm Bureau issues, but on building effective campaigns.

 When possible and applicable, we encourage candidates to attend with their spouse and/or campaign manager to work as a team. The cost of the school is $175 for Farm Bureau members and $250 for non-members. There are discounts if bringing multiple attendees.

Registration Deadline: Monday, October 13

Agenda below is subject to change. 


Agenda
Monday, October 27
9:00 AM
9:00 AM
9:00 AM - 9:15 AM
9:00 AM - 9:15 AM
9:15 AM - 10:00 AM
9:15 AM - 10:00 AM
10:00 AM - 11:00 AM
10:00 AM - 11:00 AM
Candidate Evaluation, The Electorate, Campaign Strategy, the Announcement and Your Spouse and Family.
12:00 PM - 1:30 PM
12:00 PM - 1:30 PM
Representative to discuss state campaign finance laws and rules.
1:30 PM - 2:30 PM
1:30 PM - 2:30 PM
Selecting the Campaign Issues and Theme, Communicating with Voters.
2:30 PM - 3:15 PM
2:30 PM - 3:15 PM
The Campaign Budget, Fundraising and Solicitation and PAC Solicitation.
3:15 PM - 4:00 PM
3:15 PM - 4:00 PM
Basic Campaign Structure; Effective Communications; Promoting the Candidate; Volunteers; and Voter ID, Voter Persuasion and GOTV.
4:00 PM - 5:00 PM
4:00 PM - 5:00 PM
Tuesday, October 28
8:00 AM - 9:30 PM
8:00 AM - 9:30 PM
9:30 AM - 12:00 PM
9:30 AM - 12:00 PM
Identifying Voters, Early Voting, GOTV, Campaign Calendar.
12:00 PM - 1:00 PM
12:00 PM - 1:00 PM
Candidate Evaluation, The Electorate, Campaign Strategy, the Announcement and Your Spouse and Family.
1:00 PM - 2:00 PM
1:00 PM - 2:00 PM
Representative to discuss state campaign finance laws and rules.
5:00 PM
5:00 PM
Testimonials

"I've been involved in politics for a long time and the Farm Bureau Campaign training was, hands-down, the best I've ever attended. Understandable, practical, clear, and able to be implemented immediately. I highly recommend this training for anyone thinking of running for office." 

- Holly Richardson, former State Legislator & current editor for UtahPolicy.com. 


"The strategies and campaign organization I learned at the seminar were fantastic and helped me create a plan that worked. Never having run for office before, this helped me and my family understand what was going to be required to win and gave me the confidence to go out and get the support we needed."

- Senator Scott Sandall, District 1


"The Farm Bureau Campaign School was integral to our campaign. The methods and strategies we learned were invaluable, and frankly, a major part of our success."

- Rep. Ryan Wilcox, District 7 

Questions?
If you have any questions or need more information, please reach out to Matt Hargreaves at Matt. Hargreaves@fbfs.com or 801-233-3003. 
LOCATION
Utah Farm Bureau Federation, 9865 South State Street, Sandy, UT 84070
Map
Location: Utah Farm Bureau Federation, 9865 South State Street, Sandy, UT 84070