Handselling is the cornerstone of a successful bookstore. Delight in the company of seasoned bookselling experts as they divulge their handselling strategies, unleash invaluable tips for smarter buying, and reveal dynamic approaches for both active and passive selling. Join us for an engaging two-part session that promises fun and professional growth.
In the first part, you'll be treated to an enthralling handselling presentation that will leave you energized and eager to put your newfound knowledge into action. Then get ready to immerse yourself in genre-based roundtables, skillfully guided by expert booksellers and authors. Gain valuable insights and expert guidance on optimizing sales for genres with untapped potential in your bookstore or take your love of a specific genre to the next level. Hear about top sellers in each genre and embrace the art of creating magical reading experiences for your customers!
Roundtables: Horror, Poetry, Queer, Romance, Sci-Fi, YA
Session Lead: Shane Mullen. Educator: Anitra Budd (copywriter, editor, educator, and public speaker), Denise Williams (author)