Keynote: Doug Lansky presents "Rethinking Tourism" (LAKE SUPERIOR BALLROOM)
Smart destinations need to stay agile, always looking for ways to improve. That includes tweaking the goals to maximize local benefit, metrics to validate those goals and how the destination can elevate service, sustainability and new offerings.
9:05 AM - 10:05 AMThu
Lake Superior Ballroom
Speakers
KEYNOTE: Doug Lansky
Keynote Speaker, Award-Winning Travel Writer, World-Travel Expert & Travel Trends Futurist
Sponsors
Rise and Shine and Partners
Smart destinations need to stay agile, always looking for ways to improve. That includes tweaking the goals to maximize local benefit, metrics to validate those goals and how the destination can elevate service, sustainability and new offerings.