Learn how to use different social media platforms to build the brand of your agency, control the message surrounding current issues and become a thought leader in the industry and your community.
Public Engagement Manager/ Public Information Officer
Orleans Parish Communication District
In the age of digital technology, creating and maintaining a social media presence for your agency is a must, but developing that presence can be tricky. In this session, you will learn how to create effective messaging designed to engage your target audiences, which social media platforms will best deliver your messaging, how to build a successful follow strategy and much more.