Texas Tech University Health Science Center School of Health Professions
Frustrated, unsettled, and thirsty for a new challenge, longtime educator and clinician Toby Brooks reluctantly set out on a journey for new ideas and fresh perspective in 2017. When he stumbled quite accidentally on NSF iCorps, the Business Model Canvas, and the TTU Innovation Hub’s Accelerator Program, his world was promptly upended by the paradigm-shifting concepts and near-light-speed pace of the innovation space. In this talk, Brooks details the hows and whys of contemporary innovation thinking and how those principles—first applied to a relatively mundane side venture in performance fasteners and hot rod hardware—transformed his thinking and reinvigorated his work in academia.