Executive Director, Office of Economic Empowerment
Massachusetts State Treasurer's Office
Saving for future educational costs is important - it can put students on the path to college, reduce student debt burden, and affect long-term economic well-being. So why are so many families not saving? Is it lack of knowledge, fear of the unknown, or monetary constraints? Led by a panel of experts in the 529 and College Savings Industry, this session provides an overview of college savings programs, discusses industry trends, and highlights effective strategies for reaching families to start saving early and often. Attendees will walk away with more knowledge in this important piece of the higher education financing equation that will help them support their students and families as they begin - or continue - their college planning and saving journey.
Guiding Questions:
1) You’ve heard that saving for college will impact chances for financial aid. Is this true?
2) Do you know how many students and families are saving for college?
3) What are some specific tactics you can use to encourage families of all income levels to save for college, even if they can’t save the full amount?