Innovate and Apply: AI-Focused PBL in Business Education
1:00 PM - 2:30 PMThu
Benton North - Salem 2
Financial Services
Marketing & Sales
Mgmt & Entrepreneurship
Investigate project-based learning models centered on artificial intelligence and emerging business technologies. Examine real-world scenarios that connect AI applications to marketing, finance, and management decisions. Develop structured projects that promote ethical reasoning, collaboration, and strategic thinking. Gain implementation frameworks that prepare students for technology-driven careers.