Vehicle-related commerce is a growing topic of major interest with drivers, OEMs, Tier 1, payment companies, and merchants alike. Development teams from payment technology service providers and merchants need to engage and collaborate with OEM’s and Tier 1’s to enable a safe and secure transaction experience for the end customer (the driver). During this session, panelists representing automotive, retail and payment ecosystems will explore successful strategies for enabling in-vehicle payments, targeted advertising, discounted offers, points of interest and other convenience features for occupants of connected vehicles.