The vehicle interface is no longer a dashboard. It spans displays, head-up and augmented-reality systems, passenger experiences, exterior communication, phones and wearable's—and increasingly follows the user before, during and after the journey. AI adds another dimension: an interface that recognizes occupants understands context and dynamically adapts content, controls and experiences. But more technology does not necessarily create a better experience. This fireside chat will explore what the next vehicle interface should become as physical, digital and personal ecosystems converge. From AR and in-cabin sensing to personalization and cross-device continuity, panelists will examine where intelligence creates genuine value, where it creates friction, and how common vehicle data and interoperable services can enable experiences that remain differentiated by brand.