The 2026 Omdia SDV survey, in collaboration with Sonatus, builds on the 2025 SDV survey presented at the COVESA All Member Meeting in Berlin, offering a deeper exploration of the evolving landscape of software-defined vehicles (SDVs). This year’s survey will highlight the growing importance of AI and software capabilities, the challenges of scaling SDVs, and the industry’s progress in overcoming legacy systems and organizational barriers. Aligned with the session theme European Initiatives for Software-Defined Vehicles, this presentation will focus on how Europe compares to other regions in terms of SDV adoption, challenges, and opportunities. By analyzing survey data from automakers, Tier 1 and Tier 2 suppliers, and consultants across North America, Europe, and Asia-Pacific, we will explore Europe’s position in areas such as software complexity, data management, and regulatory compliance. The presentation will also highlight actionable strategies for leveraging Europe’s strengths while addressing its unique challenges.