Geoff leads the sonnen Virtual Power Plant and C&I project team, designed to create and implement revenue-generating virtual power plant projects across the Western Hemisphere. Prior to sonnen, Ferrell championed significant technological innovations in home building and building science, as CTO of Mandalay Homes, playing a central role in contributing to the receipt of the US Department of Energy’s Zero Energy Ready Housing Innovation Award 12 times. His background in Aeronautical Science from Embry Riddle Aeronautical University and a proven record of excellence in energy management and revolutionary building design, has resulted in ground-breaking energy design around utility rates and VPPs for communities like Mandalay Homes’ Jasper Community in Arizona which includes 2,900 homes over 15-years. He has consulted with NREL, PNNL, City of Fort Collins, DOE, and EPA on clean and efficient energy design projects and is recognized for innovation and leadership in the energy management and home building industries with numerous awards from the DOE, EPA, GreenBuilder and Professional Builder Magazine.