Somya Qureshi is the Owner of Pure Sweat Sauna Studio in Winston-Salem, a community retreat for health, healing, and connection. She created a space for people to unwind and prioritize self-care through infrared saunas for detoxification and relaxation, and cold plunges to boost energy and resilience. Before starting her business, Somya was Director of Marketing at Reynolds American, Inc., holding multiple leadership roles over seven years. She previously worked at Hanesbrands and Hatch Early Childhood and has served with Bethesda Center and the Junior League of Winston-Salem. Somya holds an engineering degree from India and an MBA from Duke University’s The Fuqua School of Business.