Sessions
Women Changing the Car Wash Landscape
2:30 PM - 3:30 PM Thu
Behind the Mask - Creating A Customer Focused Culture In the New Landscape
8:00 AM - 9:00 AM Fri
Behind the Mask - Creating A Customer Focused Culture In the New Landscape
9:15 AM - 10:15 AM Fri
Lanese Barnett is vice president of business development at Amplify Car Wash Advisors. She brings more than a decade of experience in the industry specializing in brand management, marketing, and corporate communication. Previously working on the operator side, Lanese has a deep knowledge of what it takes to run a successful multi-site car wash operation. She is a current director on the Southwest Car Wash Association Board. Prior to joining the car wash industry, she worked for a marketing communications agency.