Doug Lansky is a Stockholm-based tourism expert who spent 20 years as a travel journalist, editor and author contributing to such publications as The Guardian, Lonely Planet and Skift. Doug has given lectures at over 150 universities, presented at National Geographic Headquarters, for the United Nations World’s Tourism Organization, at Google Travel, Booking.com, Amadeus, ITB Berlin and for hundreds of tourism destinations around the world, from Singapore to Switzerland, Finland to Florida, introducing audiences to new insights and smart tourism concepts.