Alexandra (Alex) Robinson's role as Content Manager at the Minnesota Orchestra sees her developing digital strategy that engages audiences in Minnesota and beyond to fall more deeply in love with classical music and its characters. An orchestra nerd through-and-through, she trained in classical music as a bassoonist while also working in public relations roles and writing for alt weeklies. Previous roles saw her at the Omaha Symphony and Apen Music Festival, but Minnesota has always been home.