Laura Wiltz is the Midwest Account Director for Advance Travel & Tourism, the Travel Marketing Division of Advance Local. With a decade of experience in digital marketing and five years dedicated specifically to the destination, resort, and attraction marketing, Laura specializes in developing data driven digital strategies that help tourism organizations grow visitation, strengthen brand visibility, and drive measurable economic impact. Known for blending deep regional expertise with a strong command of digital media, audience targeting, and analytics, Laura partners with DMOs and travel brands across the Midwest to navigate an evolving marketing landscape. Her work focuses on turning insights into actionable strategies that elevate both brand performance and traveler engagement. Laura brings a practical, industry-grounded perspective to every stage, offering audiences a clear look at what’s working in tourism marketing today and what’s coming next.