Cass leads Destination Marketing Corporation, the nonprofit organization contracted by both Otsego and Schoharie Counties to promote tourism. She is an active member of collaborative initiatives statewide. She serves as a member of the Mohawk Valley Regional Economic Development Council, Vice-President of the New York State Tourism Industry Association, a board member of the New York State Destination Marketing Organization, Team Captain of New York's Susquehanna Basin Water Trail, and President of the Central New York Vacation Region, among many others. Cass manages the inner workings of the office, oversees promotional efforts, and leverages resources to facilitate regional collaboration where possible. Cass is an aspiring change maker with a firm notion that tourism is key to the economic vitality of Central New York.