2026 BCTDA Annual Meeting
Join us for Explore Asheville and the Buncombe County Tourism Development Authority's Annual Meeting as we recognize and celebrate the continued efforts made together in rebounding and propelling our region forward.
What's in store for the 2026 BCTDA Annual Meeting:
- Keynote
speaker Adam Sacks, President of Tourism Economics, An Oxford Economics Company, is an expert
- Recap of Explore Asheville's strategic investments and marketing initiatives from the past year
- The recipient of the 27th annual William A.V. Cecil Leadership Award will be revealed and recognized
- 2026
Legacy Investment from Tourism Fund awardees announced
- Gain
meaningful insights and foster stronger partnerships through networking
Stick around after the program to enjoy live music, seasonal bites, craft beverages, and valuable networking with industry colleagues and friends.
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William A.V. Cecil Tourism Leadership Award
For nearly three decades, the William A.V. Cecil Tourism
Leadership Award has honored those who have made a significant contribution to
the travel and hospitality sector in Asheville and Buncombe County, providing
exceptional leadership, creativity, and commitment to making our community a
special place to live, work, play, and visit.
Join us in celebrating this year's recipient!
Speakers
As President of Tourism Economics, Adam leads rigorous, analytically grounded consulting for governments, destinations, airlines, hotel chains, resort developers, and major industry associations worldwide.
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